Social Media Posting for Busy Bloggers
Yes, social media posting is important, Peter Problogger. But don’t you know that we amateur bloggers live, work, raise families, AND spend 2-6 hours per blog post?
Calm down, Amy Amateur. There’s help!
I struggled to keep up with all the social media and my blog. I tried scheduling with WordPress, Buffer, Hootsuite and manual posting. It still took me a lot of time. So, a few weeks ago I asked my readers how they handled their marketing time.
Oh Yes, …And still, have time to breathe. This is what they shared with me.Try WordPress ‘Publicize’
We take it for granted but WordPress saves a lot of time with this feature.
Chris, the Story Reading Ape “I schedule through WordPress as well, but I’ve also activated WordPress ‘Publicize’ so all my scheduled and re-blogged posts automatically go to my Twitter, Facebook, Google+ and LinkedIn media accounts as well. I manually upload to Pinterest and Stumbleupon.”
This method starts the process. The problem I found is that you can not custom publicize all to your accounts and your groups, pages, and communities.
Manual Social Media Posting
I manage social media accounts for several non-profit organizations. For larger amounts of information like an interview or report, I START with a blog post because I can share more information in an organized way.
Depending on the blog I use, I publish to EITHER a page or my personal Facebook, Twitter, and LinkedIn accounts. Like Chris, I use WordPress then I share manually to six to twelve groups. WordPress gives me a shortlink that I can publish directly to groups that do not allow sharing. from a Facebook page.
K.L. Allendoerfer said “I don’t really see the need to post the same exact thing to all of my social media accounts. My Word Press blog gets posted to FB and Twitter simultaneously, but when I post other content to FB I don’t need to also tweet it, and when I tweet something it doesn’t necessarily need to go to FB too.”
Below is a video by Karen Musselman about using the Jetpack Plugin for your WordPress.org account. It used to be available just to WordPress.com, but now this tool makes a self-hosted WordPress.org blog ALMOST as easy as using WordPress.com.
Third Party Posting Schedulers
I have both accounts, and I prefer Buffer over Hootsuite as well.
- They both publicize to three social media for free, which is fewer than WordPress does.
- The Buffer upgrade is only $102 per YEAR and allows you to post to 10 social media accounts. It is well worth it!
Below is a 7-minute step-by-step video to install your social media accounts into Buffer.
I could use the service like Buffer to publicize to a group or a page within Facebook, but at varied times for different organizations, I need at least to publicize to at least twenty groups or pages in Facebook alone.
The problem I ran into was…
To use either Buffer or Hootsuite I need a business service. Buffer has an awesome upgrade for $105 per year, but only allows 10 social media accounts. Hootsuite offers that same amount of accounts for $9.99 a month. Buffer’s next upgrade is to business for $99.99 a month. That’s a huge jump. Hootsuite offers 20 accounts for $34.99 and 50 for $99.99.
Those are too expensive for me. Bloggers will spend money on their blog just as they would for any hobby. I’m not sure that the money is worth the time saved. What do you think?
But there are other options.
Thank you to all those who commented on my blog and left time-saving social media tips. Please share your own tips, and share this post on your social media if you found it helpful.